Image
Man smiling wearing Columbia jacket

Retail brands and promotional products have been the perfect pair for decades. Companies have been using big name brands like Nike, Columbia and The North Face for all their branded apparel, plus, technically speaking, sports jerseys are branded promo too! The possibilities are endless when it comes...

Digital Marketing Specialist
Image
Person using LinkedIn on a tablet

Social media can be intimidating and overwhelming, but it can also be a huge benefit to your business! Instead of apprehensive about social media, think of it as an opportunity to improve your business right from the comfort of your own home.

Digital Marketing Specialist
Image
Dinosaur surrounded by technology

We’re in the year 2021, but what year is your marketing in? Marketing techniques are constantly growing and changing, and it can be hard to keep up, but your business will thank you if you can stay up to date with 2021 marketing trends for the promo industry. It’s time to stop being a dinosaur and...

Digital Marketing Specialist
Image
make it happen note in planner

The event planning process follows a similar pattern, whether an event is held virtually or in person. Hosting an event online, however, requires you to consider additional details and planning tasks to ensure things run smoothly and successfully.

These are the five details in particular that...

Event Coordinator
Image
sewing

 Promo products would just be products if they didn’t have logos, which is why it’s so important to pay attention to how those logos are being added. Today we’re going to take a look at some of the 2021 promo product decoration trends so you know what to look for and what to order.

How Are Promo

...

Digital Marketing Specialist
Image
clean desk flat lay notebook with pen and plant

Offering sustainable promo products is easy, but can you talk the talk? When discussing more eco-friendly product options with clients for their next giveaway or gift, it’s important to come prepared with the knowledge to answer any questions that may come up. Use this guide to talk with eco...

Digital Marketing Specialist
Image
Kitting promo products

Who doesn’t love the anticipation that accompanies the arrival of an eye-catching, branded box?

Unfortunately, opening up that experience comes with a bottle of Tylenol when you are a promotional product distributor. However, given the insanity of the past year, snail mail has made a comeback and...

Marketing Manager
Image
AIA Corporation Women Leaders

International Women’s Day is recognized every year on March 8. It’s a day to celebrate the social, economic, cultural and political achievements of women. In honor of this special day, we would like to acknowledge the women leaders in the promo industry here at AIA.

Who is on AIA Corporation’s

...

Digital Marketing Specialist
Image
Person opening box

How To Show Employees They’re Appreciated In 2021
Employee Appreciation Day is March 5, but it’s important to let employees know how much their hard work is valued all year round! Most businesses have changed in one way or another in the past year, and it’s important for forms of appreciation to...

Digital Marketing Specialist
Image
Packages

Drop-ship and profitability aren’t two words you hear together very often. Here’s three suggestions for how to make the dropship profit dream a reality!

 

Marketing Manager