AIA Corporation Alice Heiman Podcast

Transform Your Sales Mindset | Episode 005



Alice Heiman, Founder, Alice Heiman LLC; Co-Founder, TradeShow Makeover

Hosted By

  • Clay Hall, Director of Owner Success, AIA Corporation
  • Melissa Haen, Events and Marketing Manager, AIA Corporation

According to, Alice Heiman is among the world’s leading experts on the complex sale. She is the founder of Alice Heiman, LLC, a leading sales consultancy for midsize companies whose clients see double and triple-digit increases in sales, and co-founder of TradeShow Makeover, the industry leader in preparing companies to close more deals by investing in trade shows and events. Alice talks to us about her incredible background in sales and sales training, as well as sharing some of her tried and true methods for improving your sales strategy. Take a listen to find out how starting each day with a positive mindset can be the first step to catapulting your sales.

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Resources Mentioned in this Episode:

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Twitter: @haenmelissaa


Music by Randy and John Mohrbacher

Voice over by Mike Temaat

Episode Mixed By Caitlyn Hoffmann

Graphics by Rachel Ries